Turning marketing strategies into reality
MMRI provides full marketing program management, including sport sponsorships, tradeshows and conferences, brand development, sales incentive programs and promotions. We support these efforts with in-house event planning and execution, concept development, copywriting, design, and production management.
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A Project Deserving Special Recognition
08/09/2011
There are some projects so unique that they deserve special recognition. Which is exactly how Niitek feels about those who use their equipment to save lives. In the military, it’s tradition to reward excellent service with a Challenge Coin. So in that same tradition, Niitek asked us to design and produce four Challenge Coins, in order to reward those who are saving soldier’s lives by using their state-of-the-art landmine detection equipment. The result, quite simply, is a work of art. Each coin is of incredible quality and completely unique, cast in bronze, silver or gold. Hand-sculpted molds captured, with breathtaking detail, the Husky Mounted Detection System (HMDS) that is the leader in Niitek’s product line. And the most prestigious coins were painted with enamel details, to make them stand out even more. We’re confident that these coins gave both Niitek and their fortunate recipients something to be proud of.
